Muddy Matches members using the app can browse photographs of people at the event whose profiles appeal, and send them texts.
“We didn’t see much point having a geography-based app because our users would find the nearest 'match’ lives 50 miles away,” Lucy says.
Lindsay, whose muddy-townie ratio is , says her ideal match is blond, blue-eyed, business-minded and really funny.
“Hopefully he’ll do sport – cricket or shooting – but most importantly he has to love animals,” she says.
“It’s nerve-racking, socialising with people you don’t know,” she says.
Many country-loving singles aged 18-26 find love at their local branch of Young Farmers, an organisation with 25,000 members that arranges ski trips and dances for young country dwellers.
But what does it really take to win over a farmer's heart?
spoke to three Iowan farmers — two of whom have seen Jordan is a first-generation farmer running a small operation outside Des Moines.
“It’s exciting seeing who has looked at your profile.” Lucy recommends she post a flattering and clear photograph of herself on to her profile and includes brief details such as her location and age.With their online dating plans thwarted, they resolved to set up their own site, launching Muddy Matches – users can’t be afraid of mud – with about 800 profiles a few months later, having bribed every single they came across to join the site.With so few members they worried that there wouldn’t be any matches, but success stories immediately began to pour in and, within six months, there was a wedding.” It is happy outcomes such as this – there’s at least one posted on the site every week – that have inspired singles such as Lindsay to sign up.Lucy and her sister, fearing it was unethical to join their own site but eager for a success story of their own, eventually signed up to a rival, and are consequently both in long-term relationships.